THE “URGE”: EXPLAINED
DENIZ AKKAYA
People are sharing their toxic “urges”. Does it show digital authenticity and create a safe space or are we normalizing these toxic, self-destructing urges? We investigate…
As people’s approach to social media changed with the emergence of TikTok, showing your very authentic self, became the latest and the hottest trend. TikTok creators’ relatability has taken us away from the filtered, perfect visuals of Instagram and showed everyone authenticity really is the key to success in the digital world in our day.
“The … urge to” is the latest meme taking over your Twitter feeds and TikTok FYPs, and if you’re confused, we’ve got you.
The relatable tag was first used in 2009 but it surged in popularity in the last month, popping up on Twitter and TikTok left, right and centre as people share things they believe to be universally feminine. Of course, some of the memes are stereotypes, reductive and basically old fashioned in acting like men act a certain way, and women act another.
There are also popular tweets of nonbinary and masculine urges, adding to the trend. Because the urge to post is the most powerful of them all.
