LIVESTREAM: PRADA MEN’S COLLECTION FALL-WINTER 2023/2024

Dry Clean Only Magazine presents Prada Men’s Collection of Fall-Winter 2023/2024 from Milan Men’s Fashion Week.


Starting at 2:00 p.m. CET on January 15th, Prada’s Fall-Winter Menswear 2023/2024 runway show will be streaming from Milan, right here. Enjoy the show!

MEN’S SS23 FASHION WEEK: WHAT HAVE YOU MISSED?

MEN’S SS23 FASHION WEEK: WHAT HAVE YOU MISSED?

DENIZ AKKAYA

From grass-sprouting pieces at Jonathon Anderson’s Loewe to jock straps and cowboy boots! The Paris spring-summer 2023 collections were anything but dull…

Rick Owens

Taking over the Palais de Tokyo fountain once again for Paris Fashion Week, Rick Owens shared his eponymous label’s Spring/Summer 2023 collection. Titled “EDFU,” the site of the Ptolemaic Temple of Horus, the range follows the designer’s recent vacation in Egypt. Inspired by the movement of Egypt’s cultural aesthetic that remained for millennia despite the long passing of its creators, Owens further reflected on his place in fashion.

Dries Van Noten

Dries Van Noten presented the SS23 collection as part of Paris Fashion Week. Beginning with the premise of ‘unusual elegance,’ this season focuses on classic sartorialism infused with a sense of loucheness and sensuality.

Dior

The collection takes inspiration from the natural surroundings of the garden, including floral based sweaters and muted, earth tones for classic staples like the Dior Saddle bag. The house’s iconic emblem are seen evidently on the accessories such as the camper water bottle. 

Celine

Titled “DYSFUNCTIONAL BAUHAUS,” the SS23 collection that made its way down the runway was scored by the evocative sounds of a specially commissioned soundtrack from New York new-new wave band Gustaf.

Louis Vuitton

Titled “Strange Math,” the runway was an exploration of imagination and reality, kicking off with a marching band performance from the Florida A&M University in Tallahassee, Florida. Models then walked out onto the stage dressed entirely in canary yellow as Kendrick Lamar delivered a powerful performance from his seat at the show. He began with chanting “Virgil,” following up with some of his tracks including “N95.”

Loewe

For his Spring/Summer 2023 collection for Loewe, Jonathan Anderson aimed to find a balance between nature and technology, incorporating grass and digital screens onto garments on the runway.

Hermès

This season’s Hermès collection traded its equestrian heritage for sensuality and softened silhouettes. Playing with the notion of traditionalism and classical styling.

Givenchy

Creative director Matthew M. Willams took the personal and autobiographical route this Spring/Summer 2023 season for Givenchy‘s latest collection.

KENZO

KENZO artistic director, NIGO continues to set the bar for the Parisian fashion house. The Spring/Summer 2023 collection continues to see the label stay true to founder Kenzo Takada’s ready-to-wear philosophy.

Y/PROJECT

This time around at Paris Fashion Week Men’s, Glenn Martens invited guests to a lush garden to present his Spring/Summer 2023 collection for Y/Project.

PRADA

Miuccia Prada and Raf Simons brought their classic design lines to the runway shaping the label’s formalwear in the trends to come.

FENDI

“It’s about a balance of decoration and simplicity. An ageless sense of freedom to play, as we rediscover the luxury of free time,” explains Miss. Fendi. The collection reflects on the free time many search for, pulling from the great outdoors to offer colors such as melon and indigo to ochre, putty, cornflower blue and silver-gray. 

VERSACE

Built around existing in-between unexpected juxtapositions, the Spring/Summer 2023 collection is an expression of “fun and formal, bravado and sensitivity, Baroque and pop.”

ETRO

Stemming from his love for literature, Etro celebrates poetry as a utopia, composed of sentimental verses as a way of shaping chaos. 

PRADA AOYAMA: ROLE PLAY

PRADA AOYAMA: ROLE PLAY

DENIZ AKKAYA

Prada presents “Role Play”, an exhibition project organized with the support of Fondazione Prada and curated by Melissa Harris, exploring notions of the search, projection, and invention of possible alternative and idealized identities.

The fifth floor of the iconic building designed by Herzog & de Meuron hosts a second version of the show on view at Osservatorio Fondazione Prada in Milan (on view from 19 February to 27 June 2022) including photographic, video and audio works by international artists Juno Calypso, Beatrice Marchi, Haruka Sakaguchi and Griselda San Martin, Tomoko Sawada, and Bogosi Sekhukhuni, in a light installation project conceived by the creative agency Random Studio.

Role-playing, the creation of alter-egos, and the proliferation of self are possible strategies that the artists in the exhibition employ to investigate and understand each individual’s essence and persona. As Melissa Harris points out, “An alter ego, persona, or avatar may be aspirational; it may relate to one’s personal and cultural history and sense of otherness; it may be a form of activism, or a means of maneuvering through entrenched, even polarized positions, toward empathy: putting oneself in another’s shoes”.

The exhibit also features Juno Calypso’s eerie performance piece about femininity. The photographer posed as a travel writer and landed in an underground mansion in Vegas. Calypso is a multimedia artist that began taking pictures of herself as her alter ego, Joyce, while studying photography. She disguised herself in real life by posing as a travel writer, which gave her access to stunning locations like a mansion built underneath Las Vegas in the ’70s. Her piece, A Clone of Your Own, was created as a self-portrait of Joyce, modeled as a performance piece about femininity.

View the full “Role Play” exhibit from March 11 to June 20 at Prada Aoyama Tokyo.


PRADA AOYAMA
5-2-6 Minami Aoyama, Minato-ku, Tokyo

EXHIBITION HOURS
Monday to Sunday: 11am – 8pm

PRADA HOLIDAY 2021 CAMPAIGN: A MIDWINTER’S NIGHT DREAM

PRADA HOLIDAY 2021 CAMPAIGN: A MIDWINTER’S NIGHT DREAM

For the Prada Holiday 2021 campaign, ‘A Midwinter’s Night Dream’, a cinematic dreamscape is created using ground-breaking technology, transporting both stars and audience.

Cinema is a fantasy: acting a craft, like fashion, that brings dreams to life. Cinema has always inspired Prada – evocative of complex storytelling, further narrative and deeper meanings. In an evolution of Prada’s heritage of campaigns featuring leading Hollywood actors, four new talents debut for Holiday 2021: Julia Garner (Ozark, The Assistant, Inventing Anna), Shira Haas (Unorthodox, Asia), Louis Partridge (Pistol, Enola Holmes) and Taylor Russell (Waves, Bones & All). They are captured in a winter’s scene as they quest across a frozen terrain – revealed as Los Angeles, fantastically engulfed in snow. Dressed in a collection designed for celebration, they move towards a joyous gathering – a definition of the holiday season.

Fusing together film and fashion, this short movie is based on an original story and script by cult screenwriter and director Mary Harron (American Psycho, The Notorious Bettie Page, Daliland), and is directed by Glen Luchford – a talent who has worked with Prada from the 1990s through to today. In a further crossover between creative realms, the campaign’s imagery is drawn from film stills – presented as bold cinematic panoramas, each captures an enigmatic moment.

Stories of voyages are constantly told through cinema’s rich history: here, they are brought to life with cutting-edge 21st-century technology. ‘A Midwinter’s Night Dream’ utilises the Volume, a virtual effects tool originally engineered for The Mandalorian – an immersive experience composed of a curved cocoon of glowing LED screens. The Volume is – like the story – transportive, recreating environments, inventing new realities.

Fashion and moviemaking unite in their wish to convey a story, one that brings people together in shared experiences. The Prada Holiday 2021 campaign is a celebration: of cinema, of fashion, of community, and of dreaming.

Credits:

Photography and film: Glen Luchford

Creative Direction: Ferdinando Verderi

Talents: Julia Garner, Shira Haas, Louis Partridge, Taylor Russell

PRADA FW ’21 MENSWEAR: POSSIBLE FEELINGS

PRADA FW 2021 MENSWEAR: POSSIBLE FEELINGS

DENIZ AKKAYA

The Prada Fall/Winter 2021 Menswear collection by Miuccia Prada and Raf Simons takes as its basis an intimate and personal wish for contact, our urge to exchange and relate. The entire show was an ode to human feelings, reflecting what’s happening around all of us right now.

The show took place in multiple rooms. As Raf and Miuccia mentioned in the interview with students that took place after the show; the space for the show represented neither outside nor inside or the nature. The space represented “inside of a bubble”, a place full of feelings and sensuality.

The collection’s foundation was the individual: the human body and its freedom. The need to feel, the pleasure of tactility, resulted in a panoply of surface texture and textile. Echoing the notion of sensory stimulation, geometric-patterned jacquard knits and leathers were combined with re-nylon, bouclé tweeds and classic pinstripe wool suiting, in both traditional and unanticipated colors. The interplay was projected outwards, to the sequence of rooms the models navigated through the show. Each room excited a different sense of human emotion. It allowed absolute freedom of interpretation and expression. As Raf told in the interview, “the collection is very connected to our personal feelings and how we feel about what’s going on in the world. So, architecture of the space was particularly important.”

Another doublespeak was reflected in the depiction of the body itself through clothes reduced, minimalized in structure. The message was to return to the body: jacquard-knit bodysuits looked like a “second skin”, placing an emphasis on physicality, but also covering the form.

When one student asked, could fashion perform through which we witness countless creation of our identities? Both designers answered in a way that sums up this entire collection and the brand’s attitude towards the “new normal”, “We still like to express different aspects what clothing mean to a human being. This collection represents phsical feeling clothes can have. Softness and hardness. Expressing the reality of the World.”