MUSES FROM THE FAR EAST: ASIAN INFLUENCERS

DENIZ AKKAYA

Chinese street fashion with TikTok, Korean fashion trends and beauty trends with K-Pop fans, and Hong Kong with its protests; The visibility of Asian influencers in the mainstream media finally increased this year.

Chinese street fashion with TikTok, Korean fashion trends and beauty trends with K-Pop fans, and Hong Kong with its protests; The visibility of Asian influencers in the mainstream media finally increased this year. K-Pop, K Dramas and Korean social media influencers have unexpectedly increased global interest in Korean fashion, making it one of the most talked about topics of 2020.

Because Asian influencers can appeal to both their native language audience and an international audience thanks to English; their power is actually much more than we realize. Brands competing hard to enter the Chinese market are also gradually becoming aware of the power of Asian influencers and are increasingly collaborating..

From models to street style icons, we’ve listed Asian influncers that we couldn’t get enough of watching their rise on the global platform.

1.Julia Dang

2.Koleen Diaz

3.Margaret Zhang

4.Sunghoon Jang

5.Susie Lau

6.Vanessa Hong


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