CHANEL and Virginie Viard have chosen to present the Cruise 2024/25 collection in Marseille, the pulsing heart of the Mediterranean, at the crossroads of contemporary cultures. In a film directed by Ladj Ly, with a choreography imagined by (LA)HORDE, dancers of the Ballet National de Marseille and dancer and friend of the House Marion Barbeau explore the landmarks of the Phocaean City, from the Vieux Port to the Cité radieuse.

The film of the CHANEL Cruise 2024/25 show will be revealed on Thursday, May 2nd at 6.30pm, Marseille time.

Chanel Cruise 2024/25 Show in Marseille